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To: Friends of European food purchasing circle:

TIME:2017/11/30 14:18:36   click: 2190

To: Friends of European food purchasing circle:
Discussion on the whole chain operation of European food purchasing logistics!


It is nessary to have"European food supply information, European door to door logistics, domestic distribution management" framework of decision-making thinking.


Shenzhen food import clearance company, Richer SCM, has a direct and comprehensive point of view in the European food purchasing 2016 think tank exchange meeting.


Based on long term observation and thinking of imported food logistics, or supporting the European Community, to discuss the issues of imported food.


First- Import trend, plate!

Over the past 10 years, Chinese market has been fairly well in importing food of Southeast Asia, Japan and Korea.

Before 2014, Chinese consumers gradually began to adapt to the European food ,Richer expect that 7~8 years later,  about 2021, regarding the china market of European food , the saturation point will appear.

After 2021, My reasoning is that Nordic and global high-end products will officially enter the Chinese market in large scale

Second-- Import trend, the mainstream!


"general trade import customs clearance, quickly open up the domestic distribution market" should be the core idea in Europe imported food circle. Cross-border electricity supplier is a preferential policies during transition period.


Third--- The dialectical analysis of global circulation service resources surplus!


Some assumptions, where global high quality food supply, almost all can be found. There is no supply difficult argument. Of course, to find a source of goods, found with the advantages of the purchasing mode, there are some difficulties in the practical operation. In the objective business environment, all imported food circle, end up with choosing their own familiar products to operate in the objective situation, .

The flow of domestic resources, financing, third party information, logistics, warehouse adn truks, not missing.

China business platform,chain stores, sales outlets, etc.,in fact, so many.


Fourth---- The The dialectical analysis of product VS sales model VS sales platform!

A high quality food, may not be able to get the market push fast.

All sales mode need time and cost. Business just like planting trees.

Don't be obsessed with sales models, universal and efficient sales patterns never exist.


Fifth---- -Please think:How long growth period is needed for imported food to become a big star product?


Following are technical views from the advisor of Customs clearance Department--Vivian :

Regarding the key point of import declaration, Richer team give some suggestions as below:

A. Red wine, pay attention to the purchase price audit

B. Beer, package issues

C. cookies, candy, please note Chinese labels and package

D. flower tea, assorted dried fruit, please pay attention to package, ingredient, Chinese labels

E. Olive oil, note the composition table

F. Cereal, pay attention to moisture content

G. Milk/Milk powder, Whether the manufacturers have successfully registered in China, pay attention to the record of seller and buyer, Sampling and testing of CIQ

H. Canned meat and Canned fruit, notenumerical bacteria

I. frozen meat and seafood,note the choice of cold warehouse.

J. Fresh seafood, pay attention to wild or breeding, flight time, export pass certification

K. Diapers, sanitary napkins and wet wipes, toxicological testing report is very important

L. Cosmetics, health care products and medical equipment,the technical attentions are complex, specific product, specific analysis.


All kinds of imported products customs clearance, logistics procedures, costs , welcome to join the WeChat community discussion:


Thank you for reading!

The Richer team, the front-line thinking, community service, and your peers!